MOTHER OF MERCH
About Us
Your Merch Should Be as Sexy as You Are
You want your brand to be seen.
You want to stand out from the crowd.
But it’s more than that.
Your merch should represent everything you are as a person and everything your business stands for. That is how you attract the right people to you and make your merch work harder for you.
But how many events have you been to, where you’ve had a pen, or a stress ball, which has sat in your kitchen drawer, never to be seen again? Do you even remember the companies that gave them to you, or more importantly, what they do?
Your brand deserves better - and that’s why we’re here to help, by working with you to create merch that doesn’t just look pretty; it serves your brand image, converts your audience into paying customers and keeps you front of mind for the future.
What's the Point of Merch?
Merch has different reasons for existing - from attracting new people into your world to thanking the people already in it, making money and more!
But how do you do it right?
Now, don't get us wrong, we love a pen (stationery fiends right here!) But is a pen right for your business? Is it going to get you remembered - or is it going to end up in 'that' drawer?
Merch is a way of getting your brand into the hands of potential customers. You want them to use it, wear it, share it, and also have it trigger a memory of why they need YOU!
Before we started Mother of Merch, it was what we did too! Handed out the pens with standard business cards adamant that it was going to bring us in all the new leads - because it was the 'done thing'.
But that didn't make it the right thing - and it definitely didn't work for us!
So, we listened to our child hood heroes and did the only thing we could.
"PIVOT"
We started handing out merch that was relevant, memorable and useful to our potential clients - and the return was so much better - because there was one!
In the noisy, crowded business world, you need to set yourself apart from the crowd - the only way to do that is to really step into what makes you unique! Because our differences are what attracts the right people to us.
And why wouldn't you want to be different?
Our Backstory
None of this was meant to happen!
Back in 2017, whilst on maternity leave, Lisa (she/her) needed something else to keep her busy when the small human was asleep. So she got back into crafting - which was only ever meant to be a hobby - but slowly started taking over the house with machines, products and makes.
From that point onwards, the accidental business The Mothercraft was born and until 2024 was run as a side hustle whilst she was still working.
But early in 2024, the lightbulb moment came.
After attending so many events with businesses handing out bland, carbon copy handouts and merch, she decided that it was time to bring her creativity to the business world and change the way that we all look at merchandise and how we show up in our businesses.
And that is when Mother of Merch was born.
Why You Need Us In Your Corner
We love bringing our creativity and product knowledge to different businesses, and showing you what is possible to make that outstanding impression time and time again. The best way to get merchandise as sexy as your business is to know your audience and your business inside and out - that is where the magic comes from - and that is all YOU! Then you need to give that information to someone who knows about the different products available - and that is where WE come in!
The perfect product doesn't come from flicking through a brochure or copying what someone else has done, it comes from looking into your business and finding out what works best for you.
And that is why you need us in your corner - because we know how to get the right information out of you and onto merch.
We help you choose products for your business that your audience will want & use.
We will take care of the designs, in line with your vision, so it is clear this is YOUR merch.
We take care of the fulfilment so you can make money while you sleep.
What We Do
We have a range of services depending on your needs.
Use the buttons below to read about each service, or skip the reading and book a call if you're already ready to go!
The 90 Minute Magnet Maker
The 90 Minute Merch Maker
The Brand Identity Store
The Peak Experience
Values Check
Diversity and Inclusion
"Do the best you can until you know better. Then when you know better, do better." Maya Angelou.
As a business, we believe that honesty, transparency, respect and integrity should be a given. These may not be listed as our core values, but they are the standards we live and work by every day.
In the same way, diversity and inclusion should be a given in every business - but sadly they aren't. So, we want to make it clear from the start, that this is important to us. And if it doesn't matter to you, then we are not the business for you.
We aim to make everything we do inclusive and accessible. We also recognise that no business can declare itself a safe space. What we can do is act on what we know, keep learning and continuously improve.
And if we ever get it wrong, we want to hear about it. If you feel safe to do so, please email us at [email protected]
We believe business is stronger, bolder and better when everyone has a seat at the table. This means we actively stand with and support:
Trans and non-binary people
People of all races, cultures, and ethnicities
Disabled and neurodivergent communities
LGBTQ+ communities
Anyone who has been told they don't belong in business
We do not tolerate hate, exclusion or discrimination.
Of any kind.
Ever.
Uniqueness and Creativity
Creativity is at the heart of everything we do - from the products we design to the way we run our business. And being unique? That's everything we want you to be - standing out and showing off all the sexy parts of your brand. Together, these make up our second value.
We weave creativity into every part of our work so it shines through in yours. It starts off with a discovery call, where we get to know you, your brand and what makes you different. From there, we create merchandise that's as bold, unique and unforgettable as you and your business.
Because 'off the shelf' has never been our style - and it shouldn't be yours either.
Relationship and passion-led
We know the passion we have for our business - and we know you feel the same about yours! That's why we combine relationships and passion as our third value.
For us, this isn't about quick wins or one off projects. We're here for the long haul, building genuine relationships with the people we work with. That means focusing on how best we can help you and making sure we enjoy the process along the way.
Because, being honest, we all start a business to pay the bills. But it's the passion and the people that keep us going on the tough days.
We bring our love for what we do into every product, every project and every partnership - so your merchandise really is made with love (and sometimes a little blood, sweat, swear words and tears too!)
Want to work with us?
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WHAT WE OFFER
Our Best Selling Products
Leathered Granite
$65.00 $65.00
Calacatta
$20.00
